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Internet Marketing History and Present

Welcome!
It's been said that the best way to avoid the mistakes of the past and to grow for the future is to learn from history. A dynamic, incredible challenge and opportunity, Internet marketing has seen an incredible evolution. Below are direct links offiste that will take you to the archives of one of the first Internet marketing lists around. Enjoy!

July 1994 -

• Surveys and Internet demographics
• Setting up shop on the Internet
• Electronic Commerce (credit cards) and other thoughts

August 1994 -

• Email addresses in ads
• Marketing WWW - use a demo
• What will the Internet look like in the year 2000?
• Internet growth rate, more

September 1994 -

• 28.8 modems and WWW
• Compuserve annouces plans for WWW
• Causing Internet Word-of-Mouth
• Sending product annoucements via e-mail
• Mass Marketing on the Net

October 1994 -

• E-malls Missing The Point
• Online/Internet Statistics
• AOL Web access
• Zero Customer Response

November 1994 -

• Electronic Cash for Online Shopping?
• Who's in control ?
• hits-definition, home page activity
• Sales facts from Virtual Stores
• How to deal with difficult client?

December 1994 -

• Devious marketing methods
• E-Cash Security
• Recent experience ordering online
• First mention of Internet Advertiser's Blacklist
• How to price?

January 1995 -

• Internet Marketing Awards Contest
• New for 95 ideas
• Microsoft aims to dominate Internet access market (fwd)
• Freelancing and the Web

February 1995 -

• Caching proxies seem a clear copyright violation
• First mention of AOL Marketplace
• Wahoo for Yahoo?
• Web Weirdos?

March 1995 -

• Commercial Newsgroups
• Netscape Communications Statistics
• Who's the best national provider?
• How many people are out there?
• The Future of Internet Advertising

April 1-21 1995 -

• Future Net Advertising - (was Clickstreams)
• Mass Markets & The Internet
• How Does A Company Expose Themselves
• Yahoo goes commercial
• sponsorship and desperation

April 22-30 1995 -

• finding data on the web
• Products that people are passionate about

May 1-7 1995 -

• Web Piracy
• Rushed to Market Junk
• Is This Proper Marketing?

May 8-14 1995 -

• Now you're talking real money
• Major Credit Cards - Problem

May 15-21 1995 -

• Top Issues for Doing Business on the Internet
• Pay-As-You-Go Charging Model - Will It Work?
• selling domain names

May 22-31 1995 -

• question about paid links
• Paid newsletters on line
• Women Online Survey Results Just Released!

June 1-7 1995 -

• Using a Web site to qualify leads
• Ack! Somebody's got my client's domain!
• WEB DIAMONDS

June 8-14 1995 -

• About automated directory submissions

June 15-21 1995 -

• A failed marketing idea.
• The future of E-Mail

June 22-30 1995 -

• Contests at web sites
• Around the next corner
• Customized customer service over the Net?
• The future of software distribution

July 8-14 1995 -

• New Internet Business/Marketing Publications
• Is Everybody Link Crazy?
• Cyberporn Debate

July 15-21 1995 -

• Surviving the death of 100,000 hits
• Interesting site to visit

July 22-31 1995 -

• Surviving the death of 100,000 hits

August 1-7 1995 -

• Presidential Campaigns and the Net

August 8-14 1995 -

• Low response rate to e-mailer
• Linking to Competitors
• Netscape IPO

August 15-21 1995 -

• Comparison shopping with the Web
• Incredible! Guess who made the top 50 Web site list.
• Internic Registrations pass the 100,000 mark

August 22-31 1995 -

• Corporate resistance to the Internet
• Going worldwide with Internet Marketing

September 1-7 1995 -

• How to market Workshops
• New MBA Course on Web Marketing on the Web

September 8-14 1995 -

• Taking orders on-line
• Per Impression Pricing
• Index of sites offering Advertising space...

September 15-21 1995 -

• Women on the Net
• Internet Perception in TV ads

September 22-30 1995 -

• The Internet is NOT a SELLING Medium
• Women, Cosmetics and the Net
• New twists to the WEB advertising model

October 1-7 1995 -

• Netscape will win it all
• Marketing non existing products...
• online grocery shopping

October 15-21 1995 -

• Microsoft 'net offerings chase Netscape's lead
• An anecdote about indirect eroticism & web traffic

October 22-31 1995 -

• Intuit Bundles Netscape with Quicken
• Netscape 2.0, etc.

November 1-7 1995 -

• Yahoo Trouble
• Internet Myths

November 8-14 1995 -

• Convergence of Telecommunications with the Net
• Professionalism and Domain Names
• Yahoo's Business Model

November 15-21 1995 -

• Advertising Banners
• Reality Check on Credit Card Fears
• Interesting Internet Millionaires Milestone

November 22-30 1995 -

• self-publishing a virtual book
• The Self Publishing Market

December 1-7 1995 -

• Who keeps the rights to a web?
• FLAWED INTERNET BUSINESSES STRATEGIES
• Telephone Companies as Internet Service Providers

December 22-31 1995 -

• $less College Students
• Shoping on the Internet
• Future of Virtual Banks?

January 1-7 1996 -

• Web Makeover Experiences Sought
• BOOK DIAMONDS: Internet Outbound Strategy

January 8-14 1996 -

• One to One Marketing and the Web
• To all budding Web entrepreneurs...

January 15-21 1996 -

• First message from People's Republic of China today
• A Story From the Trenches

January 22-31 1996 -

• Raising the ante: Microsoft releases beta of MAC Internet Explorer 2
• The "n" Immutable Laws of Internet Marketing
• Quantifying Consumer Behavior on the Net

February 1-7 1996 -

• Quantifying Behavior and ROI
• identifying target markets for net-based trade publication

February 8-14 1996 -

• Superbowl Ads & Email Boxes For Hire
• So this is what a domain name is worth...

February 15-21 1996 -

• Building community
• Does RealAudio have Marketing Benefit ?

February 22-29 1996 -

• This web thing is never gonna work
• registering URLs with the search engines ...
• Impact of Free AT&T Internet Access on the Market

March 1-7 1996 -

• AT&T Worldnet
• AT&T WorldNet "Customer Service"
• Yahoo! adds Open Text to it's searching
• Virtual Mall versus Vertical Marketplace concepts
• Surprising data on how often ads are clicked

March 8-14 1996 -

• Why traditional PR efforts on the Net will fail
• The New Geography Of Cyberspace

March 15-21 1996 -

• The 10 questions to ask Web PR firms before hiring them...
• Can a small business compete?
• Web Site Promotion

March 22-31 1996 -

• Exposure on Search Engines
• Tracking web site usage

April 1-7 1996 -

• Exposure on Search Engines/Human Reviewers
• Web Advertising: New and Improved Resource

April 8-14 1996 -

• We need examples of on-line money-makers!
• Browsing & Shopping (again)

April 15-21 1996 -

• Farmers with Internet Access
• Search Engine Study
• Companies on the Web and Customer Service

April 22-30 1996 -

• Registered domains cross the 300,000 mark
• New Trends In Advertising
• Asian Internet Marketing Discussion Group

May 1-7 1996 -

• Relationship Marketing on the Net

May 8-14 1996 -

• Vanishing URLS and Search Engines
• human resource question -- summary
• Inc. Magazine launches site; nearly sells out ads

May 15-21 1996 -

• Email lists and IM alternatives
• Web Careers
• Direct Response Writing for the Net

May 22-31 1996 -

• Direct Marketing using information technology
• Electronic Mailing Software

June 1-7 1996 -

• How long will Yahoo continue to last?
• Selling Email as a Tool

GVU WWW User Survey

Al Gore Invented The Internet ?

Need some resources for present day Internet marketing? consider:

• Know This - Marketing Virtual Library
• CyberAtlas: Internet Statistics and Market Research for Web Marketers
• Stat Market
• Online internet surveys, demographics, statistics and market research

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