October 8, 2009
Morning! Have you heard of Guerrilla marketing? According to our friend Mr. Wi Ki Pedia, it’s: The concept of guerrillamarketing was invented as an unconventional system of promotions that relies on time, energy and imagination rather than a big marketingbudget. Typically, guerrilla marketing campaigns are unexpected and unconventional; potentially interactive[1]; and consumers are targeted in [...]
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October 5, 2009
Morning! This week I think I’ll write about a subject near and dear to my heart – that of mastering your niche and becoming an acknowledged subject matter expert. One of the best ways to become known as a quality resource is to ensure your name and your site pop up where your customers will [...]
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