Ooooph.
Oh wow, hi there!
It's been quite the morning, you see…and finally, after getting most of my general busywork done, I can *finally* sit down to craft today's glorious make money post.
So let's get to it, shall we?
No, wait, hang on….first let me get my 23rd cup of coffee. While you're waiting, please enjoy this entertainment:
(for those poor souls who just looked at the above and went, Huh?, check out the original:
Powerthirst first hit Youtube about 2 years ago and
Oh hi, I'm back!
So. Let's talk about increasing the size your bottom line, shall we?
And pass the caffeine while you're at it, okay?
When you release a product, what do you hope happens?
And no, I'm not asking for a response like,
"Well Jeepers Barbara, I really hope it falls flat on its face so I can drown my sorrows in white-chocolate covered macadamia nuts!"
Obviously, you hope for sales. And while there's a whole slew of factors in that Pandora's box, I want to focus specifically upon:
- Sales based upon *urgency*.
ie, what's in it for your customers to click that glorious "BUY ME NOW DAMMIT!" button?
It could be that once bought, your customer:
Receives a Free Macgyer!
- Umm, probably not.
Becomes instantly as desirable as a lonely winning Lotto ticket worth 35 million dollars!
- Doubtful, wouldn't you say?
Gets the product at a lower price!
- Bingo!
That's the method I'm going to talk about…exactly.
To create urgency in an online sale and make more money…use the Dimesale technique.
The Dimesale technique simply involves setting a lower price for your product that automatically increases a set amount after a set time.
It's quite effective, actually.
I'm running a Dimesale right now over at Video Marketing Blueprint. Here's a snapshot of the price:
And if you're lucky enough to see the sales page before the Dimesale ends, you'll notice the clock continuously ticks down.
Nice, aye?
Your next question, most likely, is:
"Jeepers Barbara, do you really drink 23 cups of coffee every day?"
No no, wait, I mean, your next question is probably:
"Jeepers Barbara, how can I do that myself?"
So glad you asked!
Here's how you can add the Dime Sale Technique to your offerings.
1.) Buy the Dimesale addon if you currently use Rapid Action Profits!
That's what I'm currently using – you can grab the dimesale addon here. You do need to be running Rapid Action Profits to put it into use, of course.
2.) Sell your electronic products through PaySpree.
They offer you dimesale capability, woot! Sign up for Payspree here.
3.) Check out the various and sundry Dimesale scripts on the Internet.
Truth be told, I have *no* idea if these work, but here's what I've uncovered:
And, ummm…..that's about it.
Sad, actually.
But wait! You can also…
4.) Add a countdown script and manually change the price yourself.
Fancy that! Yes, it's extra effort, and yes, it's probably a pain in the rear….but it *is* doable.
Here's some free nifty WordPress Countdown plugins you can use:
- Countdown Clock
- Simple Countdown Timer
- Flash Countdown (really nice web 2.0 effects!)
Neat!
In closing, creating a sense of urgency can really help compel your future buyers to BUY ME NOW DAMMIT! , well, *now*, as opposed to later.
And depending upon how you position your One Time Offer, building your list and the like, the final end results will probably net you more money than you would have earned….without taking advantage of the Dimesale technique.
And that, of course, is a Very Good Thing indeed!
Grow strong,
Barbara Ling
Get Started Here
You’ll love what you learn… Promise!